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21. Sean Combs

ETalk2008-Diddy1

Earnings: $60M

Musician

Though he rarely performs these days, Diddy rakes in cash from non-musical ventures including his stakes in TV network Revolt, clothing line Sean John, alkaline water brand Aquahydrate and tequila DeLeon. It’s his outrageously lucrative deal with Diageo’s Ciroc vodka, however, that accounts for the bulk of his bucks.

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